The alphabet may be filled with an array of letters, but A is definitely our favourite right now.
What is it: Vitamin A is a fat-soluble vitamin – just like vitamin E – and is a member of the retinoids family. It is sourced from both animals and plants.
Why we love it: Vitamin A is famous for its ability to speed up cell turnover, leading to healthy, glowing, younger-looking skin. It is also brilliant at repairing damaged cells and rejuvenating the skin. When used topically or digested internally, its renewing qualities work to improve skin tone, softness, smoothness, plump up fine lines and prevent wrinkles from forming. Helpful sidenote: for topical creams to have an effect on the skin, they must contain a minimum of 0.5% vitamin A concentrate.
Try: Dermalogica MultiVitamin Power Serum RRP $125.00
Dermalogica’s new MultiVitamin Power Serum promises to work harder than other serums by delivering powerful benefits to ageing skin. Two forms of Vitamin A combine in this formula including a potent ground-breaking new retinoid molecule, Hydroxypinacolone Retinoate (HPR).
HPR enhances the effectiveness of the serum without side effects or irritation. It is a skin-friendly retinoid ester which intercepts the earliest signs of ageing, such as wrinkling, skin roughness or uneven skin tone.
“In the new MultiVitamin Power Serum we are using two forms of Vitamin A, Retinyl Palmitate and the new Retinoic Acid Ester HPR,” says Caroline Parker, Head of Education for Dermalogica New Zealand.
“The Retinyl Palmitate is microencapsulated to promote deeper penetration, greater stability and a stronger dose. The HPR can bind directly to a Vitamin A receptor (as retinoic acid does) and initiates a response, but without irritation. This is complex technology to understand but the results on your skin speak for themselves.”
Unlike earlier iterations of retinol (Vitamin A) and its derivatives, the serum’s “hero” ingredient HPR does not require metabolic conversion, and does not trigger redness and irritation. This retinoid ester is readily available in the skin to stimulate cell turnover and to inhibit MMPs (enzymes) that degrade collagen and elastin.
The benefits of the HPR are maximised by combining the next generation in liposomal technology for added Vitamin A and E delivery. This new, advanced encapsulation process allows for higher load-capacity and therefore greater potency and effectiveness in the formula. This innovative technology dramatically differentiates the new serum from past eras of liposomes, with the delivery of more stable actives, and the placement of the increased dosage of vitamins deeper into the skin, where they can do the most good.